And the HALO tartan winners are…
Marie Macklin CBE has announced three winners of the HALO Scotland Kilmarnock’s Urban Tartan Design Brief in conjunction with Ayrshire College.
After whittling down the entries to a shortlist of nine, Marie picked three first prize winners – Graeme Bone, Robert Davidson and Rebecca Smith.
Each of the winning tartans will be produced by Ingles Buchan in Selkirk after Robin Hagman at Zostro Digital has helped each of the students put together their final designs.
The students were tasked with creating a traditional tartan inspired by the HALO’s Scottish heritage while pushing the boundaries of modern thinking and design. In addition, the cutting edge tartan design was to be accompanied by an abstracted mark or print which can be applied to a variety of mediums where tartan cannot. The HALO concept and brand is strongly influenced by music and the students were asked to choose a song and explain how it inspired their design.
Marie Macklin, Founder and Executive Chair of the HALO Kilmarnock, said: “I have been absolutely blown away by the quality of entries for the HALO tartan competition.
“I am so proud of all the students who entered. They have shown real passion, innovation and creativity with their designs and it is clear they did a lot of research on the HALO brand before coming up with their entries.
“It was really difficult to pick a winner and that is why I picked three first place winners and six runners-up. I am absolutely delighted with the three designs chosen for production, they are fantastic pieces of work and really do capture the essence of the HALO.”
Elaine Hutton, Director of Learning and Skills (Creative) at Ayrshire College, said: “The HALO Tartan brief was a great opportunity for our students to work on a live brief. This provided our learners with a realistic work opportunity to be delivered within a specified timeline.
“We would like to thank Marie and the HALO for this opportunity and look forward to working with them again on briefs that really do enhance our student experience.”